Go-to-Market Manager

The Role!

As the go-to-market manager, you have the unique opportunity to shape both the product and the foundations of a world-class marketing and sales team. We’re seeking someone who wants to experiment, own and ideate growth projects, and build Centro’s 0-to-1 growth engine. Are you a bold thinker looking to be impactful and grow your craft? We want to meet you!

Why Centro?

Centro is building a part of the future. We are building a next-generation e-commerce platform and reimagining how brands do operations. We unlock commerce brands’ ability to scale - saving brands money on their biggest line item (inventory)! Centro is looking for our first go-to-market hire to work closely with co-founders Jamyang Tenzin and Andrew Liu to build an industry-changing platform.

We’re a venture-backed startup with notable early-stage SaaS, ecommerce, and angel investors from companies like 2048, Ripple, Flexport. We’re a team of experienced engineers and operators previously working at Shopify, SSENSE, and Vividseats etc.

Ready to apply? Fill this form out

Responsibilities

• Own Acquisition and Activation:
• Scope and lead growth and marketing experiments ranging in Content, Socials, Partnerships, Demand Gen, Site to build Centro’s first growth engine.
• Create playbooks from successful projects and report on the performance of the projects.
• Collaborate with the CEO, team, Centro’s users, and prospects to revise and refine Centro’s value proposition and positioning.
• Set up Centro’s scaling for success by building new social partnerships within the ecommerce space.
• Evolve Retention and Monetization:
• Work with the founders to support Centro’s first power users, build a meaningful community of active users. Turn this into new insights that are great inputs into Centro’s own roadmap.
• Collaborate with the cofounders to test and implement Centro’s first pricing strategy.

Requirements

• Prior experience in shaping go-to-market functions such as; partnerships, marketing, or growth at high growth startups. You either led the team or were a key contributor as it grew from 0 to 1.
• A T-shaped expert: You have a specific skill you’re an expert at but you pride yourself in also being versatile.
• Operator mentality: Excellent organization, planning, and/or communication skills paired with a Get Stuff Done approach.
• Consumer-minded: You’ve grown a consumer brand before - whether in fashion, CPG, or consumer tech.
• Craft marketer: Some experience with SEO, SEM, email marketing, social media marketing, and other digital marketing channels

What We Can Offer

• The space and challenge to test your most ambitious experiments and ideas - we are thinkers and doers at Centro. We even went viral on TikTok as a way to get qualified brand leads - happy to chat about this in more depth!
• Opportunity for ownership and leadership. This is a key hire we are prioritizing, with ample opportunity for growth within the role and in the startup.
• Compensation: At Centro, we understand the importance of this position and the scope of the work required. In turn, we are offering a competitive compensation package with an above-market salary and equity. We firmly believe that compensation should be equitably reviewed and adjusted for impact and market changes.
• Benefits: Comprehensive dental, health, and vision insurance. 21 days of PTO, unlimited sick days, and all major holidays including religious holidays (1 week off company-wide at the end of the year).
• New Apple equipment, modern M1 Macbooks and any other office equipment you’ll need.
• The role will be hybrid digital/in-person. We are building towards being a remote-first company with the option of in-person work! However, we believe that having an in-person presence in the early days is critical for team-building, morale, and culture, we have an office a 5-minute walk away from Union Station!