Head of Digital Asset Acquisitions (Growth Marketing Department)

Hi there!

We are Semrush, a global IT company developing our own product – a platform for digital marketers.

And this is our Head of Digital Asset Acquisitions role for idea generators, planning geniuses, and natural-born analysts.

Do you dream of targeting, negotiating, and onboarding emerging or established companies to grow revenue at your current gig? Does the idea of owning and driving a merger + acquisition strategy for a commercial division of Semrush tickle your fancy? Are you known for breaking the ‘norm’ and maybe even as a ‘fearless leader’? How many times in the past few months were you told, “No way! That plan is too audacious”?

If you answered yes to at least half of the above, Semrush is looking to partner with you on this exciting new role – Head of New Domains – within the Organic Programs team in Global Marketing.

We are looking for someone who can think BIG; someone who can target and bring home new domains that drive outsize (think 10s of millions) of traffic to Semrush to ultimately drive New User Monthly Recurring Revenue (NUMRR).

Tasks in the role

• Build out a healthy acquisition channel portfolio for Semrush that will grow our brand awareness, increase traffic, NUMRR and expand our user base.
• Develop and lead cross-functional post-acquisition integration efforts; manage and execute the integration strategy.
• Run successful acquisitions and shape high-performing organic traffic channels across the acquired units without compromising traffic quality.
• Maximize transition efficiency through transition team preparation, streamlining all activities, leveraging the acquired ecosystem in the most efficient manner, and reaching new audiences along the way.
• Partner with the M&A Team on the full, end-to-end process of acquisitions, including proposing targets, to due diligence and onboarding of acquired companies.
• Achieve the desired outcome of organic acquisition, typically to integrate traffic, team efforts, technical components within a previously agreed, defined period of time.
• Build out healthy activation and expansion journeys by working with marketing, sales, and product teams to help customers discover the value of Semrush.
• Implement effective change management techniques and monitors stabilization in the integration period to ensure processes do not disrupt product and marketing operations and users engagement.
• Work with functional leaders to drive decision-making, issue resolution, and risk mitigation.
• Lead the measurement, reporting, and education of our organic traffic generated by marketing-led acquisitions to prioritize our growth resources and budgets.

Who we are looking for

• Minimum of 10 years of work experience and five years of experience in the relevant role within a large-scale, multi-unit operation.
• Minimum 5 years of experience in acquisition of websites, domains to exponentially grow traffic.
• Demonstrated strong project management skills with the agility to change plans quickly.
• Excellent analytical and critical thinking skills.
• Experience in market research, relationship management and sharp eye for business growth opportunities.
• Working knowledge of SEO and Digital Marketing and understanding of Traffic Power.

We will try to create all the right conditions for you to work and rest comfortably

• Work format REMOTE: This offer stands for the remote work format. Digital nomadism, #wfh – call it what you like ;)
• Low cost medical, dental, and vision plans.
• Dependent Care Savings Accounts and Flexible Spending Accounts.
• Employee Assistance Program.
• 401(k) plan with flexible ways to save and fully vested employer match up to 4%
• Generous PTO (Vacation, Floating Holidays and Paid Sick Time).
• Paid parental leave.
• Employee Stock Purchase Program.
• Short-term and Long-term Disability.
• Accidental death and dismemberment (AD&D) insurance, Life Insurance.
• Travel Insurance.
• Corporate Events.

Finally, a little more about our company

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing.

We've been developing our product for 13 years and have been awarded G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.

10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.

Our new colleague, we are waiting for you!

Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws. All employment decisions are based on business needs, job requirements, merit, and individual qualifications.

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